Black background with white large text 'WW' in the center.
A black vertical banner with the text 'CLEARWATER BEACH' and a sailboat drawing in white.
Multiple electronic devices displaying websites related to women and business, including images of women and text promoting women building businesses.

Women Trusting Women

Squarespace Website Design

Women Trusting Women is a membership-based community for women entrepreneurs in Charlotte, NC, built around genuine connection, shared resources, and the kind of support that only comes from women who truly get it. Their existing website was unpolished and unclear, failing to communicate who they were, what they offered, or why it mattered. A community this intentional deserved a digital home that matched.

The new site was designed to lead with clarity and warmth, instantly communicating WTW's mission, the value of membership, and the caliber of the women behind it. The member portal was rebuilt to feel as elevated and seamless as the community itself, giving members a space that reflects the standard they hold for everything else they do.

The response was overwhelming. New members came through the door and the community fell in love with the new portal, a testament to what happens when a brand finally shows up online the way it shows up in real life. This one was especially meaningful, a return collaboration born from trust, friendship, and a shared commitment to doing things beautifully.

A collage mood board titled 'WTW' with images of a woman in black fashion, red cherries, a woman with sunglasses in black, a white flower on a red background, and a woman in a cream-colored sweater using a laptop, with color palette swatches in red, black, gray, and white.
Cover of a book titled 'Color Theory: Women Trusting Women' featuring a color palette with black, white, red, and gray swatches.
Two women dressed in professional attire are standing on a city sidewalk beside a large building. They are engaged in conversation and leaned against a reflective, dark-colored pillar. One woman is holding sunglasses and a purse, and both are wearing high-heeled shoes and stylish outfits.
Four women smiling and laughing outdoors near a swimming pool, dressed in elegant white outfits and high heels.
Black background with the large white text 'WTF' and smaller text above and below it.

Loving the member portal that’s just what we needed!

-Hannah + Brittany

A group of women posing together in a fitness or dance class, smiling and wearing athletic clothing, inside a studio with a WTW logo backdrop.
Homepage of Women Trusting Women website featuring a black and white photo of two women smiling and holding coffee cups, with the text "Calling all women entrepreneurs" and a header with the acronym WTWW, dark background, and a row of video thumbnails at the bottom.
Screenshot of a website homepage featuring women entrepreneurs, with navigation menu, images of women, and sections about the group's mission and members.
Website homepage for Women Trusting Women, featuring images of diverse women and text about empowerment, community, growth, and support for women entrepreneurs.

EVERY BRAND STARTS WITH A STORY

If you’re ready to tell yours with clarity and intention, let’s begin.

more projects
inquire now